Marketing Collateral Design and Printing
Effective, traditional marketing materials
Marketing Collateral is printed materials that portray the business and its products and services. The printed material can be in the form of brochures, fact sheets, fliers, and more and out shine your competitors. Successful marketing collateral interprets in a powerful way what a product does, the benefits it brings and why a reader's curiosity should be peaked about learning more or visiting your website.
Marketing Collateral must be effectively implemented into your marketing plan. It is vital that it be focused and targeted on a definite audience and it is something palpable in their hands. It is the element that gives the appeal that your product has for the usual consumer, also it creates awareness of your product, which is the key for the customer to look further into it or get additional information from your website. When you have generated marketing collateral for your product, this design will keep your product top of mind with your customers. Collateral marketing should sell your product. The wording is always important it should be simple and to the point and make a lasting impression on your customers or potential customers. You should always extend the expectations of the customer by delivering upon all the information within your marketing collateral. This will in time make loyal customers and a business relationship with them also. You need to get the awareness of your customers and potential customers.
Common marketing collaterals include:
- Stationery and business cards
- Rip Cards
- Presentation Folders
- Fact Sheets
Give us a call today for more information or to receive samples (951) 371.9327.